Whitepapers

In-person meetings with physicians and other healthcare providers is a rarity these days, but one marketing channel continues to produce consistently good results and a measurable ROI: email marketing. Read this whitepaper to see 9 charts outlining physician and dentist email behavior.

This year, marketing analysts are predicting a rise in segmentation and personalization, an increase in mobile access, and growing use of videos and moving pictures in emails. In this guide, you'll find the latest information on best practices in email marketing to get the most out of all your email campaigns.

This whitepaper provides critical insights about the impact of healthcare consolidations on medical device sales and marketing, including changes in decision-makers and what “value” means in today’s healthcare landscape.

This whitepaper examines the top concerns and communication preferences of key decision makers who have emerged as a result of healthcare organization integrations.

This whitepaper analyzes the opportunities for healthcare organizations and healthcare IT providers to take advantage of growing patient and Physician acceptance of telehealth.